01 / Product planning
Define the essential journey
List the actions a user must complete and separate launch requirements from later enhancements. Integrations, platform coverage and custom interfaces all affect effort.
02 / Product planning
Plan beyond development
Include design, testing, store preparation, infrastructure and ongoing maintenance. Ask for estimates with explicit assumptions and revisit them when scope changes.
Every project has its own constraints. Use these ideas as a starting point for a conversation with your team.
